Check out the sleek new hourglass shape of the 2013 GS 350
So far, this year has been pretty big for Lexus. It has been a season of premiers – and it’s only February! In case you weren’t one of the 117.7 million people (according to Sports Illustrated) watching the Super Bowl, let us fill you in. This year was the first time ever that Lexus showcased an ad for the Super Bowl; or as pros in the industry call it, “The Brand Bowl”. The product is so high-quality that it pretty much sells itself – so why would the big guys over at Lexus shell out big dough for such a big ad? The answer is simple: the 2013 GS 350 is, well… a big deal!
Paul McAbee, sales consultant at Hoffman Lexus
We sat down with seasoned sales consultant Paul McAbee of Hoffman Lexus to get the inside scoop on what makes this car so special. “Everything about this car is what we’re headed towards. The big difference between the 2013 and the previous model is the way they integrated technology,” explained McAbee. “The new GS is a living lab of what Lexus is going to be.”
Living lab it is – sitting behind the steering wheel and gazing at the dashboard makes one feel in command of something made by NASA, not Lexus. The 2013 GS has the world’s first 12.3″ widescreen display, accompanied by astounding graphics to match! What sets this navigational system apart from the competition is the unique way Lexus incorporates apps. While en route to a destination you can search for a restaurant, read reviews and make a reservation. Not hungry? You can buy movie
This is the World-First 12.3" Widescreen Display
tickets, track up to 5 professional sports teams, or keep tabs on the weather and your stock portfoilio – all from the dashboard of your car.
What we found really unique about the technology of the GS is that it was completely built to encourage safe driving habits. Although the car features the second generation remote touch controller with “press to select” technology, its capabilities are dramatically limited when the car is in drive. In order to discourage distracted driving, the App Suite and Enform programs work strictly through voice control while the vehicle is in motion. This scored major brownie points with us; especially with texting and driving so hot on law enforcement’s radar – and so dangerous!
In addition to the state-of-the-art navigational system (which has capabilities that we could go on about more!) this car is loaded with elements that create the luxury Lexus is known for. “Hydraulics make opening the center console possible by barely lifting a finger,” Paul demonstrated for us. Theater lighting provides the interior with an intimate and comforting glow, an analog clock is new, the windows contain a lifetime rain repellent and the ergonomics of the seats and steering wheel hug every curve of your body for maximum safety and comfort.
This car is every techie’s dream, but the 2013 GS 350 also has many impressive performance capabilities – you’ll just have to come and test drive one to really appreciate the feel and sound of its 300+ horsepower and fluid handling!
Click here to schedule a test drive!
Check out YouTube for an even better look into the GS here!
