Are you prepared if you get a flat tire?

Several fourth grade boys from the Roaring Brook School Scout Pack 274, known as the NOVA Patrol, can proudly state they are prepared to help in a roadside emergency. Welcomed by Hoffman Honda Service Manager Dwight Dery and Shop Foreman & Dispatcher Craig Pomeroy, the scouts participated in the exercise of changing a tire on a new Honda Fit. They were shown where the spare tire and jack were located in the trunk of the car and received instruction on the important steps to ensure safety. “It is a pleasure to open our doors at Hoffman Honda to the Scouts and assist in building their knowledge about vehicle maintenance and safety,” states Dery.

Honda Fit, Automotive Service

One of the goals the NOVA Patrol set for themselves this year was to earn their Arrow of Light, the highest award in Cub Scouting. Earning this rank prepares a Webelos (“WE’ll BE LOyal Scouts”) Scout to become a Boy Scout. Webelos Scouts who have earned the Arrow of Light Award have also completed all requirements for the Boy Scout badge. The determined group of 11 Weblos from RBS Scout Pack 274 are well on their way to earning the award this year. During their visit to Hoffman Honda, the Scouts eagerly put their strength to the test, raising a vehicle with a manual jack, removing lug nuts and replacing the tire with a spare to complete the process. Everyone had an opportunity to assist in the various steps, and there were a couple Scouts who had sisters attending who also enjoyed the learning experience.

11336848_10152712818121706_4081004168404828247_o-1“Our motto is ‘Be Prepared’ and we appreciate the guidance and instruction provided by Dwight and Craig at Hoffman Honda who graciously hosted our Pack,” stated Karen Morris, Cubmaster, RBS Cub Scouts Pack 274. Morris continued, “Since the heavy duty machinery isn’t available on the side of the road when you get a flat tire it was helpful for the boys to have hands-on experience tightening bolts and lifting tires.”

Chartered by West Avon Congregational Church, the Cub Scouts Pack 274 offers boys fun and challenging activities that promote character development and physical fitness. It is the combined efforts of parents, leaders, friends and community partners that the boys learn life skills, the importance of giving back to the community, compassion for others and courage.11289494_10152712818726706_909314365034372079_o

“Hoffman Auto Group places high value on helping the community to thrive and this includes enriching our youth. Showing children they are valuable by spending time to teach a new skill and providing opportunities to safely explore the world around them will strengthen our community one child at a time,” Susan Lane, manager of corporate reputation and community outreach, Hoffman Auto Group.

Hoffman Honda would like to congratulate the boys of Cub Scout Pack 274 in attaining their “Handyman” pins as a result of their participation at our service department.

See more photos on our Hoffman Honda Facebook page.

find us on facebook HONDA

Hoffman Audi Employees Continue Support of Special Olympics CT

On Sunday, May 17 at the picturesque Loomis Chaffee School in Windsor, 758 Special Olympics athletes participated in track & field as well as aquatics events in the 2015 Northern Time Trials. Athletes, along with over 100 Unified partners from the participating schools, competed in order to place in the upcoming Summer games. The dedicated support of over 500 volunteers who give of their time and talents to support the athletes, assist with event preparations, athlete staging, timing and much more to ensure the event runs smoothly for all in attendance. Jeffrey and Nancy Hoffman who served as honorary chairs in 2014 assisted in securing the beautiful location for the Northern Time Trials and were pleased to join Mayor of Windsor, Donald Trinks, Hoffman family members and volunteers again this year in the opening ceremonies. “We have proudly supported the Special Olympics for many years,” remarked Jeffrey S. Hoffman, Co-chairman, Hoffman Auto Group, “and believe it is important to give back to our community in ways that impact the quality of life for those around us.” Nearly 60 Hoffman Audi employees and their families enjoyed the opportunity to return, once again, to cheer and encourage the hundreds of athletes.

11063781_10153243380025977_5174584527192813217_o-1“We are sincerely grateful for the tremendous support received from Hoffman Auto Group and its caring, dedicated employees. As a Presenting Sponsor of our Northern Time Trials, Hoffman Audi/Auto Group not only provided financial support, but also gave the priceless gift of caring, enthusiastic volunteers – sharing their hearts, their time and their joy,” said Sharon Rozum, Sr. Director of Partnerships and Corporate Relations, Special Olympics CT. She continued, “In addition to the Time Trials, it is our pleasure to partner with Jeffrey and Bradley Hoffman and the Hoffman Auto Group family for additional Special Olympics events throughout the year, including our Unified Sports® tournaments in schools across the state.”


The oath of the Special Olympics athlete is “Let me win. But if I cannot win, let me be brave in the attempt.” Everyone who participates in an event, whether they be the athlete, family member, or volunteer is touched by this spirit of integrity, pride and hope. The athletes give their all to the sports in which they participate and do so with perseverance and joy. At times, one may experience uncertainty or nervousness, but with the gentle guidance of the supportive Unified partners, Special Olympics staff and compassionate volunteers, they walk, run, or swim their way to a personal victory.


“Making an impact in the lives of those around us is an important component to the Hoffman Auto Group culture,” states I. Bradley Hoffman, Co-chairman, Hoffman Auto Group, “and we are continually seeking to partner with other like-minded companies which results in a stronger and more sustainable community.”

Enterprise Rent-A-Car is one such company that has both business relations as well as community outreach partnership with the Hoffman Auto Group. “As a company, Enterprise Holdings prides ourselves on strengthening our communities one neighborhood at a time,” stated Lawrence Kucharski, Vice President and General Manager. “As a sponsor of Special Olympics, we are involved with an organization that supports team members who come from all of the neighborhoods we are proud to do business in,” Kucharski continues, “the Northern Time Trials were an excellent opportunity for our employees to get personally involved with the athletes.  We had over 45 employee volunteers that were able to support, encourage and cheer on these amazing athletes and the hard work and dedication they bring to their events.



There are many ways you can inspire and encourage others by getting involved with Special Olympics Connecticut.  Learn more today!

Hoffman Auto Group Helps Hartford Public Library Take a ‘Leap Into Learning’

(News release:

From the community Hoffman Auto Group Helps Hartford Public Library Take a ‘Leap Into Learning’
By Community Contributor Susan Lane
APRIL 27, 2015, 5:34 PM

The Hoffman Auto Group has donated a 2015 Ford Transit to the Hartford Public Library to support a new and critical program to help children receive the educational advantages needed for success.

Anne Melissa Dowling, Raine Busgith, Jonathan Hoffman, Matthew Poland, Bradley Hoffman, Matthew Hoffman and Greg Davis

Anne Melissa Dowling, Ranie Busgith, Jonathan Hoffman, Matthew Poland, Bradley Hoffman, Matthew Hoffman and Greg Davis

With the gift of the new Ford Transit, more children and families will be provided the resources to increase their children’s preparedness for kindergarten. Ranie Busgith, Early Literacy Librarian, is now able to bring the library to families as well as offer needed transportation for programming. “Hartford Public Library is thrilled to receive the generous gift of the Leap Into Literacy van from Hoffman Auto Group,” said Anne Melissa Dowling, President of the Hartford Public Library Board of Directors.  “We know, from the work that is being done by Ranie, that our community outreach is the key to helping our youngest residents arrive at kindergarten having reached all the developmental milestones necessary to succeed.  The Leap Into Learning van will enable us to do more of this outreach, and to transport preschoolers to the Library for educational visits.”

Alison Coolbrith, Barry Lastra and Sandra and Howard Fromson presented the new Hartford Public Library initiative called “Leap Into Learning,” which was designed to provide Hartford’s young children the preparation to enter Kindergarten with the skills required to achieve and continue on a lifelong path of learning and growth. A startling 67% of students entering Kindergarten are not adequately prepared, making learning a greater challenge as they struggle with limited resources to catch- up, according to research conducted by The Bissell Foundation.

“Our community thrives when children are given opportunities to learn and develop into successful young men and women,” said I. Bradley Hoffman, Co-Chairman, Hoffman Auto Group. Hoffman continued, “It is important for local businesses to join together and help establish the infrastructure supporting families in the community.”

The good news is for every dollar spent on students the research shows a reduction of seven dollars required for remediation. Sadly, remediation usually does not occur until the first year in college so it is vital to provide early intervention programs. “It is important to do equitable things and have services for everyone,” stated Matthew Poland, Chief Executive Officer, Hartford Public Library. He continued, “Everyone should have a chance for their children to enter school and be well prepared.”

Jeffrey S. Hoffman, Co-Chairman, Hoffman Auto Group, agreed “The city of Hartford is growing and boasts a competitive employment environment but we must not forget to boost the educational opportunities for our young people as well.”

Hoffman Toyota Donates to Maria Sanchez Elementary School

On Wednesday, April 1, 2015, Hoffman Toyota visited the Maria C. Sanchez Elementary School in Hartford, CT to present a $1,000 donation for the purchase of new sneakers, socks and uniform pants for children in need. Partnering with the school to address the needs of children in the Hartford community, eligible students will be given the new shoes so they can focus on their studies rather than worry about their well-being. These shoes and other items have a greater and long-lasting effect of improving the self-esteem of the children — this is what truly matters. It is an honor for Hoffman Toyota to contribute to the betterment of the lives of children in the community and encourage them to focus on their education and futures!

Hoffman Toyota, Outreach

Back row: Susan L. Lane, Manager Corporate Reputation & Community Outreach, Hoffman Auto Group; Tim Keane, Physical Education Teacher; Matthew S. Hoffman, Vice President, Hoffman Auto Group; Kim Nyquist, Physical Education Teacher; Azra Redzic, Principal; Dr. David Anderson, Dean of Students; Sanchez Rooster, School Mascot; and, Christan D. Miller, Director of Corporate Operations, Hoffman Auto Group.


Maria C. Sanchez (1926-1989) is known for her activism in the community and educational reform. In honor of her memory, the Maria C. Sanchez Elementary School was dedicated in 1991.

Hoffman Is Hiring Heroes!

UPDATE: See news footage of the event by Jimmy Altman at Fox61 CT. Click here for video.

Hoffman Auto Group  met with attendees of the “Heroes 4 Hire Veteran Career Fair” on April 14, 2015 from 11 a.m. – 3 p.m. at Rentschler Field in East Hartford, CT. Hoffman proudly employs many veterans, recognizing the importance of providing career opportunities to those who have served our country and defended our freedom.

Eddie Adkins“After retiring from the Army, I missed the teamwork and camaraderie.  The Hiring Our Hero’s Job Fair presented me with an amazing opportunity to be part of a team again with Hoffman Lexus!”

-Eddie Adkins, SFC (Retired), US Army, Sales & Leasing Consultant for Hoffman Lexus

This year marks the 11th anniversary of the “Heroes 4 Hire Veteran Career Fair.” Veterans will have the opportunity to gather information and speak with key individuals about services such as employment opportunities in Connecticut, resumé critiques, Veterans services, and job training programs.


Isaac Diaz (left) , E5 Sgt., National Guard, Hoffman Audi East Hartford Service Technician

Hoffman Audi of East Hartford and Hoffman Audi of New London have been heavily involved with the Audi Veterans to Technicians Program, which was established to meet the demands for skilled technicians, while providing quality employment opportunities for our veterans. Hoffman was an early adopter of the program and truly believes in its importance.


Elliot Matos“I believe hiring veterans not only makes sense but is a moral obligation that happens to be in line with our community-centric company. It is surely a way for the business community to give back to those who willingly served and sacrificed for the benefit of us all.”

– Elliot Matos, Service Manager, Hoffman Audi of East Hartford

Representatives from Hoffman Audi, Hoffman Honda, Hoffman Lexus, and Hoffman Nissan will be attending on Tuesday to answer questions and discuss the great career opportunities at our Hoffman Auto Group dealerships.  Along with Elliot Matos, make sure to look for:

Craig Tracey, Service Manager, Hoffman Lexus

Craig Tracey, Service Manager, Hoffman Lexus

Rock Subramani

Rock Subramani, Service Manager, Hoffman Nissan

Dwight Dery

Dwight Dery, Service Manager, Hoffman Honda







We look forward to meeting the attendees and sharing the opportunities at Hoffman Auto Group. Make sure to stop by our table and say hello! More information about the career fair can be found at this link.